by Heidi Aycock | Aug 13, 2020 | Google Updates, Marketing for Lawyers, PPC
Ready to Try Google’s New Location Services Ads? Here’s What You Need to Know About Google’s New Local Services Ads As if 2020 hasn’t brought about enough change, Google has rolled out some significant changes that are causing a lot of... 
by Jessica Richardson | Jun 9, 2020 | Blog, Marketing for Lawyers
Referrals from previous clients usually make the best clients, but many lawyers struggle to capture these cases. How can you pivot your marketing to create raving fans and get more referrals? The answer is to be a Memory Maker. It’s likely your law firm has felt... 
by Jessica Richardson | May 1, 2020 | Marketing for Lawyers
Overnight, it seems that the whole world has changed. The Disney magic is nowhere to be found, beaches are off-limits, and Paris can’t be the city of romance since hugs & kisses are now risky. How did the world get turned upside down in the blink of an eye? ... 
by Jessica Richardson | Apr 9, 2020 | Blog, Marketing for Lawyers
How Your Personal Injury Law Firm Can Get Potential Clients Convert from Your Website. For years, many of us believed that being in the top 3 spots of Google was a rock-solid plan to getting new clients from the internet. Google makes billions every year based on this... 
by Jessica Richardson | Feb 1, 2020 | Blog, Marketing for Lawyers
There are plenty of ways to grow your practice, but none are quite as tricky as opening a satellite office. Some attorneys have experienced success in opening a new location, while others find themselves checking the “permanently closed” button on Google and eating... 
by Jessica Richardson | Jan 19, 2020 | Blog, Marketing for Lawyers
A Breakthrough Plan to Ensure Your Law Firm’s Survival. With or without Google. By now, most of us are aware that Google likes to change its algorithms frequently. Those changes have often made a dramatic impact on websites. But this year, there is way more... 